Evaluation (3) - What have you learned from your audience feedback?

Our primary medium for obtaining feedback was the social networking platform, Facebook. It allowed for much more interactive participation and allowed different people to collaborate on constructive criticism for our tasks.

The above screenshot shows comments on our poster. It is clear that we need to work on composition, positioning, and clarity of lettering.

From the above comments on the trailer, the feedback is encouraging. Viewers seemed to enjoy more stylised shots such as the elevator shots (hued blue and made grainy, as if from CCTV), close up shots of the father, and the dumping of a body into a body of water. Music seemed to also be a strong factor (We used Nancy Sinatra's "Bang Bang" and The Prodigy's "Breathe").

We do apparently need to work on pace and suspense. Levels of audio could also have been tweaked.

I uploaded the video to YouTube and received one interesting comment. The author was probably another A-level student having been searching for content like ours.

"I like the parody aspect of this!" -- interesting given that our intention was not to parody other texts. It might be worth initiating conversation with this commenter for elaboration.

From Audience Feedback Questionnaires, we learned that the trailer held suspense well, and the props, settings, and action were powerful. However, some found the story line unclear -- perhaps if we were to do this again we would make the "romance--perceived betrayal--failed assassination--revenge" more explicit.